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Fitbit is launching a fitness tracker for kids

The Ace was inevitable. Sure, Fitbit is leaning into smartwatches with today’s launch of the Versa, but the company’s current line of fitness trackers left a key demographic unserved. The new wearable, which is essential a scaled down version of the company’s entry level Alta tracker, is aimed squarely at kids aged eight to 17. I won’t go into all of the stats… Read More